Why do some cultures bow while others shake hands? Why are certain actions praised in one society but frowned upon in another? These differences highlight the need to understand beliefs through the lens of cultural relativism.
What is cultural relativism? It is the idea that all beliefs and practices should be viewed within their cultural context, not judged by outside standards. Unlike ethnocentrism, which sees one culture as superior, cultural relativism encourages cross-cultural understanding, respect, and openness to ethical diversity.
As global connections grow, learning to appreciate different social values and cultural norms becomes essential, not just for better relationships but also for stronger mental health and empathy.
What is Cultural Relativism?
Cultural relativism is the concept that a person’s beliefs, values, and behaviors should be understood based on that person’s own culture, rather than judged by the standards of another. Rooted in anthropology, it helps us recognize that what may seem unusual or even wrong in one culture can be completely normal in another.
Instead of labeling practices as “right” or “wrong,” cultural relativism encourages a broader, more empathetic perspective. It challenges ethnocentrism, the belief that one’s own culture is the center of everything, and supports cross-cultural understanding and respect.
Here’s what cultural relativism promotes:
- Respect for cultural norms and practices
- Greater ethical diversity in global dialogue
- A non-judgmental approach to different traditions
- Awareness of social values shaped by culture
- An anthropological perspective on human behavior
The Concept of Cultural Relativism in Anthropological Perspective
From an anthropological perspective, cultural relativism is a foundational principle that encourages researchers to understand cultures on their own terms. Rather than judging customs through a personal or cultural lens, anthropologists use cultural relativism to explore social values, beliefs, and practices in their cultural context. This approach has been key to uncovering the richness and complexity of human diversity.
Anthropologists like Franz Boas, considered the father of American anthropology, emphasized that behaviors are best understood when seen through the lens of the culture they arise from. This concept helps reduce ethnocentrism and supports more ethical and unbiased fieldwork.
To better understand this idea, here’s a table comparing cultural relativism with ethnocentrism from an anthropological viewpoint:
Aspect | Cultural Relativism | Ethnocentrism |
Core View | All cultures are valid and should be understood contextually | One’s own culture is superior to others |
Research Approach | Empathetic, open-minded, and respectful | Judgmental, biased, and often dismissive |
Focus on Anthropology | Understanding behaviors within cultural norms | Critiquing or comparing cultures to one’s own |
Impact on Understanding | Promotes cross-cultural understanding and tolerance | Leads to misunderstanding and cultural bias |
Goal | Foster respect for ethical diversity | Uphold personal or cultural superiority |
Differences Between Cultural Relativism and Ethnocentrism
Cultural relativism and ethnocentrism are two very different ways of viewing other cultures. While cultural relativism promotes open-mindedness and cross-cultural understanding, ethnocentrism involves judging other cultures by the standards of one’s own. These opposing perspectives can greatly influence how we relate to people from different backgrounds and how we interpret their behaviors and values.
Understanding the difference between the two can help reduce cultural bias and promote greater respect for ethical diversity in today’s global society.
Here’s a comparison of the two concepts:
Aspect | Cultural Relativism | Ethnocentrism |
Core Belief | All cultures are valid and must be understood in their context | One’s culture is superior to others |
Approach to Differences | Accepts and seeks to understand variations | Judges’ differences as inferior or wrong |
View on Cultural Norms | Respects social values specific to each group | Assumes one set of values is universal |
Emotional Tone | Empathetic and curious | Critical and dismissive |
Effect on Relationships | Builds cross-cultural understanding | Causes conflict and division |
Moral Relativism and Cultural Norms
Moral relativism is the idea that moral judgments and ethical standards are not universal but instead shaped by cultural norms, traditions, and beliefs. This means that what one culture sees as right or wrong may be viewed very differently in another culture, and neither is necessarily more correct. It’s closely related to cultural relativism, but while cultural relativism focuses on understanding cultural practices, moral relativism emphasizes ethical systems.
Understanding moral relativism helps explain why actions that seem unethical in one society may be completely acceptable in another. Rather than applying one standard globally, it encourages sensitivity to ethical diversity and local values.
Ways moral relativism connects to cultural norms:
- Moral codes are influenced by cultural context and shared social values
- Ethics are viewed as flexible, not absolute
- Behaviors are judged within a society’s own belief system
- Encourages tolerance of ethical diversity
- Reduces ethnocentrism in global interactions
Moral relativism doesn’t mean accepting all actions as good, it means recognizing that moral beliefs are deeply tied to culture. This perspective can support more respectful conversations and open-minded thinking across different societies.
The Role of Social Values in Cultural Context
Social values are the shared beliefs about what is considered right, important, or desirable within a society. These values shape behavior, traditions, communication, and even how people understand mental health or family roles. In the lens of cultural relativism, social values are not universal – they are defined by the unique cultural context in which they exist.

What might be a sign of respect in one culture could be seen as rude in another, simply because their social norms are built on different core values. Understanding this helps avoid misjudgment and encourages more respectful, informed cross-cultural interactions.
Key ways social values influence cultural context:
- Determine acceptable behavior and traditions
- Shape beliefs about family, gender, work, and authority
- Guide moral reasoning and daily decision-making
- Influence communication styles and emotional expression
- Define what is considered respectful or disrespectful
Cultural Relativism and Its Impact on Global Cultural Norms
In today’s interconnected world, cultural relativism plays a key role in shaping how we understand and respect diverse traditions and beliefs. By promoting awareness that values and behaviors are shaped by cultural context, this perspective encourages tolerance and openness in global relationships. Instead of imposing one worldview on others, cultural relativism allows for a broader acceptance of cultural norms and social values as they naturally exist across societies.
As people move, communicate, and collaborate across borders, the idea of a single moral standard becomes less practical. Cultural relativism supports the idea that understanding different ways of life can reduce bias, promote peace, and strengthen cross-cultural understanding, a vital foundation for mutual respect and cooperation.
Contact La Jolla Mental Health for support in building awareness, empathy, and mental wellness across cultural experiences.

FAQs
How does cultural relativism differ from ethnocentrism in assessing cultural norms and social values?
Cultural relativism views all cultures as equally valid and interprets behaviors within their own cultural framework, while ethnocentrism judges other cultures using the standards of one’s own. This contrast affects how we understand and respect social values.
What role do social values play within a cultural context, and how does this relate to moral relativism?
Social values guide behavior and beliefs within each culture, shaping its identity. Moral relativism builds on this by acknowledging that moral standards vary across cultures and are influenced by these values.
How can cross-cultural understanding enhance appreciation for ethical diversity and support cultural relativism?
By learning about other cultures, people become more open-minded and empathetic. This helps reduce judgment and supports ethical diversity by validating different belief systems.
In what ways does cultural relativism provide an anthropological perspective on global cultural norms?
It encourages viewing practices through the lens of the culture they originate from rather than outside standards. This anthropological perspective promotes unbiased observation and deeper understanding of global behavior.
How does moral relativism influence cultural norms and contribute to the debate on ethical diversity?
Moral relativism highlights that ethics are not one-size-fits-all and evolve based on cultural influences. This fuels discussions on which values are universal and which are culturally specific, shaping debates around ethical diversity.